biz news and recent press

December 7, 2012 |  Category:   holidays press the biz

Lots of press this week (and a few more coming soon too). The New York Times included our biscotti in their Holiday gift guide this year (yay) and Dwell Magazine put our pink peppercorn sandwich cookies in their picks for holiday entertaining. Apartment Therapy’s The Kitchn featured our conversion posters in their 10 useful and Inspiring Gifts for New Cooks and our marshmallows are in Ebony Magazine. Thanks to everyone who spotted our stuff and gave us the heads up.


So…can you believe Christmas is only 2 and half weeks away? It’s not over yet, but I do believe that this holiday cookie season might pass without one of us in tears. It’s been busy, but downright civil. We’re actually really looking forward to this weekend too. On Saturday, the whole family will be selling at the PS 321 Holiday Shop in Park Slope. It’s a nice event with kids activities and great vendors so if you’re in the area, stop on by. We also have a tap recital, a holiday party and we’re devoting all of Sunday to family holiday fun time, yay! Have a great weekend!

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  • Noe December 7, 2012 at 12:23 pm

    I am so happy to know that your guys’ business is flourishing … how exciting?! :) I hope you and your family have a fabulous weekend.

  • Lauren December 7, 2012 at 2:51 pm

    Hi Jenna!

    I’ll be visiting New York from Toronto this weekend, and my first stop will the holiday sale at PS 321 so I can scoop up some of your earl grey hot chocolate, and tell you in person how much I’ve enjoyed your blog over the years. Wishing you all a survivable and downright enjoyable holiday season.

    all the best,

  • Misha December 7, 2012 at 3:34 pm

    Your maple marshmallows are also in the To & From Magazine gift guide (pg. 115). I got excited when I saw them because I loved the guide and it was fun to see they included your company. Congratulations on your business!

  • Susan December 7, 2012 at 3:54 pm

    Congrats on such amazing press…well deserved!

  • Karen December 7, 2012 at 4:29 pm

    It’s fantastic how much press you’ve received. I just clicked over to your etsy shop and am thinking about ordering the kitchen conversions poster to grace the kitchen of the house we’ll be moving to in a few weeks. (Eeek… the packing!)

  • Jenna December 7, 2012 at 5:23 pm

    @Misha thanks for letting us know. And where have I been? I don’t think I’m even familiar with that magazine??

  • Jenna December 7, 2012 at 5:24 pm

    @Lauren we’ll see you tomorrow! Thanks for making the trip out!

  • Juju December 7, 2012 at 8:17 pm

    Congrats on all the press! You guys definitely deserve it all!

  • Jocy December 7, 2012 at 10:15 pm


  • diamondkelt December 8, 2012 at 3:34 pm

    Just got my Earl Grey hot chocolate in the mail today and it’s super delicious! So glad you were able to figure out a recipe that’s close to what you sell at the Flea :) I know Mark wondered why you had so many dang products, but I could totally see drink mixes being a big seller on top of your baked goods.

  • MCC December 9, 2012 at 11:53 am

    Congrats Whimsy & Spice — so well deserved!

  • Jenna December 10, 2012 at 3:28 pm

    @diamondkelt So glad to hear good feedback. We really appreciate it! I have to admit, pushing this product out made me nervous. We do want to roll out more hot chocolate mixes…