A year of cakes

A year of cakes

January 23, 2019 |  Category:   baked goods + desserts the biz

Some people crave pie, and some chocolate, but when I have a sweet tooth craving, it’s often for cake. We made quite a few cakes last year for friends’ events, including two weddings—one of which we attended. It was a beautiful ceremony and it was so nice to see the cake (pictured above) in context at the wedding dinner. Wedding cakes are a pastry industry of its own category, and while we’re not in the business of making cakes for customers, we will make cakes once in a while for friends. We decided this early on when we made our very first wedding cake for the business way back in 2008 when we started. Maybe some of you remember? Although… CONTINUE READING

You were alright, 2018.

You were alright, 2018.

December 29, 2018 |  Category:   life

For some unknown reason, I made an 8am dental appointment which required that I leave the house yesterday morning before anyone else woke up. Not exactly how I wanted to spend one of my vacation mornings, but taking a walk in my neighborhood—still quiet and sleepy—was a nice change, and it made me realize that I just don’t do that anymore. I missed it, especially this time of year when brownstones are dressed up in festive Christmas lights and twisted strands of evergreens. My routine nowadays involves a subway ride into Manhattan and back again 8 hours later. I was not intending to look for a job this year, but when opportunities come up, as it did this Fall, it… CONTINUE READING

A lost season

A lost season

December 7, 2018 |  Category:   life

I don’t think I’ve ever skipped a month writing here in the 10 years of blogging (as infrequent as my posts have become this year), but I missed November entirely – and now here we are. Maybe you’ve felt this too, but I’ve been really conscious of where I’m putting my energy these days and I’ve found that cultivating real life interactions and relationships is taking priority over anything online. It’s not just pulling back, but also questioning where social media and blogging fits into our lives at this point. Many of us went in so hard on social media in the early days that I think we’re struggling to find that happy medium. I miss the stories that I… CONTINUE READING

Europe week 2: Italy – Milan, Florence, Bologna

Europe week 2: Italy – Milan, Florence, Bologna

October 3, 2018 |  Category:   travels

When I think of Italy, I think of dry summer heat and intense sun. I think of how it suddenly started raining buckets when we got off the train from Milan to Florence and how we ran rolling our suitcases behind us to our hotel 6 blocks away, umbrella-less and wet. I stopped in the middle of the narrow cobblestone streets not caring if I got soaked because the view I saw in front of me was so charming it stopped me in my tracks. I think of the warm, terra-cotta colors of the buildings in Bologna and the endless stretches of porticos overhead. I think about the spectacular churches that were beyond disbelief. And, I think about the food.… CONTINUE READING

Our cookies have a new look

Our cookies have a new look

September 12, 2018 |  Category:   art + design the biz

First thing's first. Yes, we've got new packaging for our cookies! And we're celebrating the launch of our new boxes with a 20% off sale till September 15, both on our website and on Etsy. Use code: NEWBOXESFORFALL. Ok! So...our new boxes. If the branding process when we first launched our business back in 2008 went lightning fast, the design process for these boxes was anything but. These boxes were a long time coming, my friends. I actually initiated the designs last summer, but life and work got in the way last Fall, and then we had to deal with a trademark dispute that put everything on hold last Winter. Finally, we needed to… CONTINUE READING

2 weeks in Europe-a breakdown. Week one: Paris.

2 weeks in Europe-a breakdown. Week one: Paris.

August 29, 2018 |  Category:   travels

Oh, Europe. Two weeks home and it already feels like a dream. This vacation was years in the making since we had always wanted to do a European trip with the kids, but life gets in the way of even the most well-intentioned plans and it’s hard to make a commitment to something that costs so much. But sometimes you have to throw caution to the wind and seize your moments because life is so much more than work and responsibilities. And so while I knew we would do this trip eventually and had been saving for it, booking the flights last December was a rather impulsive decision, fueled by the excruciatingly busy Fall I had last year working nearly… CONTINUE READING

Life lately: mid-summer edition

Life lately: mid-summer edition

July 26, 2018 |  Category:   life travels

Are you having a good summer? I think we are so far. But now that we’re past summer’s mid-point, we’re reminded everywhere we look that Fall is coming. Well, Fall IS coming at some point, but not for awhile (at least in my mind). While shopping July’s sales in stores last week as retailers try and clear out summer stuff, you couldn’t help but notice the transition in merchandise. Uniqlo had already fully transitioned to Fall with all their mannequins dressed in puffer jackets and flannels. Just…no. You’d think since retail is struggling, buyers and merchandisers would be clued in to the fact that this might backfire when it’s so warm and humid in NYC. Just thinking about putting flannels… CONTINUE READING

Graduation. Onward and beyond.

Graduation. Onward and beyond.

July 1, 2018 |  Category:   life parenting

June and the end of the school year is always bittersweet around here, but when the month ends with a milestone like a graduation, those sentiments get magnified to the point where I find myself flipping through old photos of when the kids were young with their chubby cheeks and adorable matching haircuts because I want to hold on to them longer. Sappy I know, but I am a wildly sentimental person. More so as I get older. Middle school graduation has hit the hardest so far because there are so many changes that happen during those years and most kids in the city leave their district schools and many of their friends who they’ve been with for the past… CONTINUE READING

30% of all sales this week to RAICES

30% of all sales this week to RAICES

June 26, 2018 |  Category:   the biz

As a first generation immigrant, this administration's handling of the border crises is the issue on top of many issues during this presidency that feels like a punch in the gut. The separation of families should be a non-partisan issue because it's a cruel policy. I know it's not the same situation at all, but I can't help but think about how I was separated from my mother for 2 years when I was a baby because she decided to take advantage of an opportunity to come to America. I wrote a bit about the story here last year when my grandmother passed away. While I can't relate to what unimaginable stress these separated families—and particularly the… CONTINUE READING

Heavenly Bodies

Heavenly Bodies

May 29, 2018 |  Category:   art + design life nyc

I took a day off on Friday for my annual memorial visit to The Met in May to honor my late brother. I’ve really come to look forward to these quiet, solo visits to the museum and it just so happens that it coincides with the opening month of the Costume Institute’s annual exhibition. Church and religion is complicated for me (as it is for many people), and I was even a former Catholic school girl for 7 years (though I am not Catholic), but I do love the ritual and pageantry of it. The decision to put the collection in the Medieval Sculpture Hall was smart as it gives the dresses room to breathe in a space that boasts… CONTINUE READING

the spring and the rain

the spring and the rain

May 23, 2018 |  Category:   life

The cherry blossoms are long gone, but I couldn’t let a spring go without posting photos of their beauty here. Because they were beautiful, yes, but they were gone in a flash – even quicker than usual it seemed. It’s been raining. A lot. You know, I like the rain and gloom and all, but I think I’m becoming one of those people who get negatively affected by weather when there are more than a few consecutive rainy days strung together. It’s also been bad for business. During outdoor market season, we watch the Sunday forecast like a hawk. The difference between a sunny day and a rainy day (or even a cloudy one) is the difference between a day… CONTINUE READING

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