The first month of the year is now filed away in the history books. Hello February. It’s now time to get serious about 2016. Valentine’s Day always sneaks up so quickly behind the holidays, as far as the business goes. Our ordering deadline is this Saturday, the 6th. We have a limited number of hot chocolate and marshmallow heart gift boxes and our Little Box of Valentine’s Day Cookies are back too. The cookies may vary a bit each year, but this sweet little box is always among my favorites.
So it was right around this time last year that I wrote about my intentions to return my attention back to the business. Well, that didn’t happen. 2015 derailed me with something that was beyond my control and I felt paralyzed by it for the past 18 months. While it’s true that I did get to check off 2 big things on our to-do list last year (redesign both our e-commerce site and this blog), there’s no doubt that my failure to advance our goals for the business have been weighing on me. I know what we have to do, but the truth is, I’m not sure how to get it done – there are only so many hours in the day! Of all the things on my work plate, I focused mainly on my start up job last year. This is another critical year for us, but I’ve also come to realize that startup life remains perpetually in critical mode. Tech moves so fast that there is no standing still. My main goal for 2016 is to figure out how to better run our business alongside my tech job because we’re at that point where we can’t stand still for our business either. This is another post for another day, but the fog has finally lifted and I think I’m ready. Happy February.