valentine’s day…sneaking up on us

February 4, 2009 |  Category:   the biz


We’ve been doing brisk sales on all our valentine’s day items, including our pdf recipe cards, and it sort of feels like the holidays again, but in mini-form (oh, and I almost forgot to thank Cherry Patter, my friend’s wonderful new blog for this nice review. Thanks L!). In other news, Mark is making our first delivery of shortbreads to Dean & Deluca’s Soho store tomorrow (after a much involved contracting process). I must make a confession here. I have never gone into any of our retailers and seen our products on the shelves. It’s like I feel superstitious about it and I am almost afraid that I won’t like what I see – cookies broken from mishandling or too much handling, packages askew, I don’t know. I may, however, have to break this rule to see our shortbreads at Dean & Deluca. Maybe I’ll even snap a picture or two.

Stress and lack of sleep the next 7 days is back on!

You Might Also Like

  • Fog and Thistle February 4, 2009 at 11:57 am

    Would love it if you shared a picture of your Whimsy and Spice goodies at Dean and Deluca. That would be fun.

  • Ray February 4, 2009 at 2:49 pm

    hey… if you are in soho tomorrow, let me know, i’m right around the corner from D&D!

  • Jenna February 5, 2009 at 12:07 pm

    hey ray, mark made the delivery early and had to come right back to the kitchen. Are you working around there? Or did you move back downtown?

  • Ida February 5, 2009 at 2:30 pm

    I think you should go and see your products on the shelves with your chest puffed out! What a great accomplishment.

  • Nancy February 8, 2009 at 1:00 pm

    I went to D&D yesterday and bought some shortbreads! I wonder if you have any plans for marshmallows too…they are too good to forget!

  • Jenna February 8, 2009 at 1:32 pm

    Nancy, cool! Thanks! There are no plans to carry marshmallows at D&D because they say they already carry ones from Baked. Same with brownies. We find that retailers are fairly loyal to the brands they carry.